Who We Are
Areas of Focus
Our Value Proposition
Since 1985, ISM has established itself as the premiere CRM strategy advisor to organizations planning or implementing customer-centric business initiatives that maximize user-adoption, ensure seamless collaboration between customer-facing functions, and enhance customer engagement. We offer:
- Proven Track Record with global, best-in-class organizations spanning more than 30 years.
- Senior Staff with broad experience in B2B, B2C and B2B2C environments
- A Structured Top Down/Bottom Up Methodology that balances people, process and technology to ensure organizational alignment and maximize positive impacts to employees and customers
- On-time, on-budget implementations that enhance sales, profits and productivity
- 100% Vendor-Independent Perspective
- Thought Leadership in emerging technology usage that creates competitive advantages
November 2, 2017
8:30 AM – 9:20 AM
Seaport Hotel & World Trade Center | Boston, MA
Join ISM president and founder Barton Goldenberg for the keynote presentation: Driving the Customer Experience through Omni-Channels at the SCORE Conference 2017. In this keynote, you will discover the new gateway to greater customer satisfaction, loyalty and advocacy for your brand. Barton will explore ‘live’ case studies and you will learn why it is critical to integrate multiple channels of engagement to ensure an outstanding customer experience. Don’t miss it!
For more information and to register for the SCORE Conference, please click here
Acxiom Executive Summit Conference
November 7, 2017
Salamander Resort & Spa | Middleburg, VA
Join ISM president and founder Barton Goldenberg for his keynote presentation: Transforming Data Into Value – New Thinking to Harness Your Potential at the Acxiom Executive Summit Conference.
We are witnessing not only exponential growth in the volume, variety and velocity of data but are more technically capable to analyze that data than ever before. Yet companies remain challenged to capture, select and leverage relevant customer data needed to achieve memorable customer experiences as well as increase sales, shareholder value and sustainable competitive advantage. Using ‘live’ case studies, thought leader Barton Goldenberg will share his insights into how best-in-class global companies are successfully transforming data into value.
We will have more details on the Acxiom Executive Summit Conference soon!
Marketing Technology Boot Camp 2017
November 29, 2017
10:30 AM – 11:30 AM
Renaissance Boston Waterfront Hotel | Boston, MA
Join ISM president and founder Barton Goldenberg for his keynote presentation at the Marketing Technology Boot Camp 2017:
The Future of Marketing and Advertising
For more information and to register for the Marketing Technology Boot Camp 2017 in Boston, please click here
“Barton Goldenberg has been at the forefront of Customer Relationship Management for 31 years. As a regular columnist to CRM Magazine, Barton has influenced our audience in print, online, and as a conference chair and speaker at our annual CRM Evolution Conference & Exhibition.”
CRM Media, a div. of
Information Today, Inc.
“I received great feedback on your presentation material, the relevance of the whole CRM subject, and without a doubt your passionate delivery.”
Global Training Manager
“Excellent — the presentation, the audience interaction and the content. A home run.”
“From shaping CRM to understanding today’s digital client, ISM— led by Barton Goldenberg — stays ahead of the curve.”