Senior VP of Social CRM
Kathy is a Senior Vice President with ISM, focusing on Social Media and how it integrates with and drives business and marketing strategies.
She is a proven executive with a reputation for developing strategies and tactics to drive revenue and support corporate goals. Kathy has worked with fast-growing technology companies, Fortune 500 companies and start-ups with expertise in IPO preparation and mergers and acquisitions. Kathy also holds the position of SVP of Marketing and Business Development for The Adler Group, a leading training, recruiting and consulting firm.
Prior to joining ISM, Kathy was the Senior Vice President of marketing and product management for Peopleclick, a leading total workforce acquisition solution provider, where she owned the strategic direction of PeopleClick. Kathy has held VP level roles with companies such as Sodalia North America, (a division of Telecom Italia), Futurenext, and GE Information Services. As VP of Marketing at The Hunter Group, a HR solutions consulting firm, Kathy developed marketing programs that helped fuel a growth in revenue to $135 million from $19 million. She also led the team for Hunter’s IPO filing.
Kathy has served on the National Advisory Board of the Human Capital Institute and is a member of SHRM and IHRIM. She received a Bachelor of Arts degree in History and International Relations from the College of William and Mary.