Building Your Social Media Community

ISM offers three new options to design – build – grow your Social Media community:

Option 1: Pilot a New Social Media Community

Note:  Phase 1 and 2 together take 3 months

Phase 3 and 4 takes 6 and 12 months based on pilot duration selected

Phase 1: Prepare Community

-          Social Media Executive Briefing Session

-          Strategic Assessment (includes Business Strategy linkage, setting of Community
           metrics, and creation of Social Media Community Engagement Plan)

Phase 2: Design & Build Community

-          Site spin up (includes program management,  network/security services technical training
           and related technical services)

-          Community content loading

Phase 3: Launch & Support Community

-          Social Media Platform Subscription (up to 1 million pages views per month)

-          Virtual educational services

-          Customer care

Phase 4: Monitor & Grow Community

-          Community Success Specialist

-          Moderation Services

-          Community Analytics & Executive Dashboard

-          Pilot Evaluation

Option 2: Design & Build a New Social Media Community

Note: We build small, medium and large communities

Phase 1: Prepare Community

-          Social Media Executive Briefing Session

-          Strategic Assessment (includes Business Strategy linkage, setting of Community
           metrics, & creation of Social Media Community Engagement Plan)

Phase 2: Design & Build Community

-          Site spin up (includes program management, network/security services technical training
           and related technical services)

-          Community content loading

Phase 3: Launch & Support Community

-          Social Media Platform Subscription

-          Virtual educational services

-          Customer care

Phase 4: Monitor & Grow Community

-          Community Success Specialist

-          Moderation Services

-          Community Analytics & Executive Dashboard

Option 3: Enhance an Existing Community for Successful Growth

Community Evaluation

-          Strategic Assessment (includes review of Business Strategy linkage, Community 
           metrics, Engagement Plan, Community health, Community functionality and current
           technology)

-          Write-up and present findings that include ‘next steps’

To learn more about one of these options, including pricing, contact Barton Goldenberg at (301) 656-8448 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it

To access an overview of ISM's Business Social Media Services, please click here

About ISM

Since 1985, ISM has specialized in creating and implementing Customer-Centric Business Strategies that leverage CRM, Social CRM, and Social Media tools and techniques.  Clients includes the American Automobile Association (AAA), Amtrak, Armstrong, Giorgio Armani, ExxonMobil, IBM, Johnson & Johnson, Johnson Controls, Kraft Foods, Macmillian, Marriott, McGraw Hill, Nike, PepsiCo, Roche, Samsung, Sara Lee, T. Rowe Price, United Way, US Department of Defense, Xerox, and many others. For a full client list, please click here.