April 17, 2017
By Barton Goldenberg In my previous Gamification – related blog post, I discussed how Gamification can benefit an organization...March 30, 2017
By Barton Goldenberg Gamification is defined as: The use of applying game-like elements to non-game environments to influence behavior....March 7, 2017
By Barton Goldenberg The key impact of mobility on Social CRM will be the ability of businesses and customers...February 23, 2017
By Barton Goldenberg What is the most important business application that one can have on a mobile device? By...February 2, 2017
By Barton Goldenberg In my previous post, I discussed how a hypothetical hotel chain effectively used Social CRM to...January 26, 2017
By Barton Goldenberg As consumers increasingly adopt Social Media as part of their lifestyle, organizations must ask, “Can we...January 17, 2017
By Barton Goldenberg In previous posts, I outlined various security risks associated with Social CRM installations, all pointing to...December 15, 2016
By Barton Goldenberg A major risk to the Social CRM enterprise resides on an organization’s employees’ PCs, laptops and...December 8, 2016
By Barton Goldenberg At least from a security perspective, the people in an organization are its weakest link. Anyone,...December 1, 2016
By Barton Goldenberg The growth of Social CRM is exposing organizations to more risk than ever before. Social Media...
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About ISMSince its founding in 1985, ISM has established itself as the premiere strategic advisor to organizations planning and implementing CRM, Social CRM, Big Data Analytics & Insights, Customer Experience, Branded Communities, and Channel Optimization initiatives.
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Gamification Organizational Benefits April 17, 2017