Thought Leadership Podcast and Radio Library
Be inspired, gain new perspectives and learn innovative strategies. ISM founder and President Barton Goldenberg shares his insights in thought leadership podcasts and radio shows in partnership with industry-leading companies. Explore important topics on Digital Strategy, Social CRM, Customer Engagement and more. Barton is a frequent keynote speaker, available to provide thought leadership and actionable insights at your next event.
Engineering the Internet of Things
Some of the most impressive advances in IoT technology have been made in the retail environment. Barton explores the limits of IoT and retail tracking, plus what it takes to put together a viable profile of a customer and how to integrate IoT with Customer Relationship Management (CRM) technology, as well as potential legal and ethical issues of tracking customers, as part of EE Times’ popular radio show.
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