Big Data Analytics & Insight: Foundational to an Effective Customer-Centric Strategy Webinar (May 12, 2015)
Barton Goldenberg, Founder & President, ISM, and leading customer-centric strategist, author, speaker and futurist.
Today’s data analysis and insight tools have transformed that way executives are making decisions. With the increase in customer insight coming from non-traditional sources that include Social Media communities as well as the Internet of Things, it has become critical to make decisions only after having the entire picture.
Attend this important webinar and you will:
* Learn why it is imperative for executives to make ‘data-driven’ decisions in the future.
* Learn how organizations are leveraging both traditional and new digital sources to better understand their customers, while profitably and proactively managing the acquire-grow-retain customer lifecycle.
* Via a ‘live’ case study, learn how one organization is applying the different types of Big Data Analytics & Insight and why.
* Hear about the key challenges associated with putting into place a sound Big Data Analytics & Insight strategy that delivers results.
As is the case with all ISM webinars, this webinar will be pragmatic and of immediate value to your day-to-day work. Barton will also be raffling off a copy of his new book, The Definitive Guide to Social CRM (Pearson, 2015) at the end of the webinar. You don’t want to miss this event so sign up today!
Date: Tuesday, May 12, 2015
Time: 10:00 AM Pacific/ 1:00 PM Eastern
Duration: 1 hour
(You may register up to 12:55 PM EST on May 12)
ALL ISM WEBINARS ARE FREE OF CHARGE TO ATTEND