Blogs

Processes are those natural business activities that produce value, serve customers and generate income.  All organizations have business processes. Related: Sales Process Excellence – Thought Leadership Paper How are you performing against “gold standard” industry benchmarks? What follows is ISM’s 10-step methodology for reviewing and enhancing business processes. These steps will help ensure process excellence…

Visit the Metaverse Resource Center to read more than 200 live Metaverse case studies. Based in my hometown of Bethesda, Marriott International is the largest hotel chain in the world. It currently has 31 brands, 8,194 hotels, and over one and a half million rooms in 138 countries. Marriott employs 377,000 employees and in 2022…

Understanding Apple Vision Pro & Its Strategy for the Enterprise Briefing Presented by Apple analyst Tim Bajarin and Barton Goldenberg June 5, 2023,–the date Apple introduced its new Vision Pro headset–will be remembered as a milestone in personal computing. The new Vision Pro ‘spatial computing’ headset sports a new operating system called Vision OS, easy-to-use…

In October of 2021, Mark Zuckerberg laid out a vision for his metaverse strategy. In his comments, he made it sound like the metaverse was just around the corner. He had already had success with Meta’s Quest headset and was ready to introduce VR and its potential to the global marketplace. Nearly two years later, Mr. Zuckerberg…

Understanding the Evolution of the Metaverse for Business There’s been so much discussion about the metaverse recently, as companies try to understand what it means for their engagements with customers and employees, and how their brand can be extended into it. Because the metaverse is a complex technological concept, the first step in understanding the…

The Metaverse is Inspiring Experiential Retail With the digital world and technology shaping the way customers shop, the same can be said for experiential retail. Digital fashion label Cult & Rain is moving this concept forward with its version of the metaverse, Cultr World. Launched on July 27, the world combines Cult & Rain’s digital…

How Phygital Events Will Change the Event Industry Online events have become the norm, and despite the easing of Covid-19, many events still take place online. However, we can expect events to undergo another transformation in the coming years as virtual events appear. With the upcoming metaverse, virtual events are poised to become the dominant…

Brands Are Already Making Millions in the Metaverse. Here’s What Business Owners Need to Know Entrepreneurs who follow Gen-Z into the metaverse could gain a competitive advantage According to a recent survey, 55 percent of adults with yearly incomes over $100,000 said they were not interested about the concept, while 37 percent said they were…

A New Milestone in Augmented Reality: Functional Contact Lenses In early July 2022, a new milestone in AR technology was achieved and it highlights how far the field has come over the last few decades. The first authentic test of an augmented reality contact lens took place. It happened in a research lab at Mojo…