CRM Magazine – Contextual Relevance Is Critical to Capturing Customers CRM Magazine – Contextual Relevance Is Critical to Capturing Customers The Importance of Channel Optimization Towards Profitability 5 Steps to a More Effective Channel Partner Relationship Posted on July 28, 2017 in Articles of Interest Customers want information relevant to them, served up their way… View the full article here. Tags:Contextual Relevance, crm, crm magazine, Customer Journey Mapping, Data Analytics Share this article: 9 About John Chan Related Articles Emerging Technologies Can Keep Your Digital Hotel Solidly Booked To Thrive During COVID-19 Recovery, Shore Up Your CRM Foundation Shore Up Your CRM Foundation 3 Ways to Enhance Customer and Employee Collaboration Post-COVID-19