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Which Executive Role Should Guide the Path to the Metaverse?

Executive Line-up

Which Executive Role Should Guide the Path to the Metaverse?

Crate & Barrel Holdings has appointed Sebastian Brauer as SVP for product design, development and Metaverse. Sebastian will take on additional responsibility for the company’s strategic vision of the future Metaverse and Web3.

Disney recently promoted Mike White to SVP, next generation storytelling & consumer experiences to lead its Metaverse push.

More and more companies are realigning executive roles to ready for their Metaverse efforts. Forrester research concludes 76% of US B2C marketing executives will invest in Metaverse-related activities in 2022.

Want to learn about the recommended criteria companies should be consider when selecting executives to take charge of their Metaverse efforts?

Read this article.