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How AI And AR Are Enhancing The Beauty Space

ar beauty space

How AI And AR Are Enhancing The Beauty Space

ISM sees this article as valuable in explaining how AI and AR are beneficial towards new marketing methods for beauty products.

The beauty industry has witnessed a remarkable transformation in recent years, partially due to the integration of Artificial Intelligence (AI) and Augmented Reality (AR) technologies. These groundbreaking innovations have not only changed how consumers interact with beauty products but have also revolutionized the way brands market and sell their offerings.

93% of users on Snapchat have already shown interest in using AR for shopping. AI and AR have opened up a world of possibilities, enhancing the beauty space in these 4 unprecedented ways:

  • Virtual Try-Ons
  • Shade Matching
  • Skincare Analysis
  • Multi-Channel Communication

Want to learn more about how AI and AR have enhanced the marketing of beauty products in these 4 unprecedented ways?

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