ISM Downloads

Visit this page often for ISM downloads – CRM white papers, an overview of our signature Engaged Customer Strategy, and more.

Since 1985, ISM has provided CRM strategy and implementation, digital marketing and customer experience consulting for best-in-class organizations in both the public and private sectors worldwide. We offer a 2-hour Executive Briefing. We perform a multi-day Readiness Assessment of a client’s current strategy to determine what is working well and to identify gaps. We work closely with our customers to create prioritized 3 to 5-year Strategy and Implementation Roadmaps. We then provide a range of Implementation Services to help execute identified components on a prioritized basis.

Our unique methodology is built on a paradigm that incorporates people, process, and technology, and gathers both ‘top-down’ (executive and management) and ‘bottom-up’ (front-line sales, service and marketing personnel) perspectives to ensure that the critical mix of people, process and technology is properly aligned. Our methodology combines strategic vision with powerful technologies and tools and a structured approach to deliver actionable strategies that lead to an optimized customer experience, improved customer service, better-calibrated marketing programs and ultimately, to increased customer acquisition, retention & growth.

ISM Downloads

Executive Summary of our Signature Concept

pdfEngaged Customer Strategy: Your Roadmap to 2030 Download Here