Westpac
Westpac
AR Technologies Enables Quick and Easy Management of Bank Accounts
Embracing the power of Marketing VR and AR technology, Westpac Bank in New Zealand launched their Augmented Reality Mobile app in 2014 with many interactive features which changed the way customers manage their bank accounts. Their app allows the customers to scan their debit or credit card with their phone’s camera for managing their bank accounts.
Features of the Westpac Bank app included allowing customers to check their credit and debit card balances, seeing their last five transactions, spend locations, categories spending over five weeks, be alerted when payments are due, making payments, check their hot points balances, and finding the closest Westpac NZ branch and ATM.
Overlaid on that card, customers can see their current balance, spending in the last two weeks, categories they have spent most on, and future payments due on their credit cards. They can also complete their due payments through the Augmented Reality payment gateways seamlessly. The Westpac Bank’s banking app’s UI provides the customers useful analytics and transaction details through augmented reality data visualizations that help them understand their spending patterns over time. Their HotPoints catalog is also integrated into the banking app which allows customers to shop using Augmented Reality.
Westpac Bank has also added a Marketing VR and AR feature to help users get to their nearest ATMs in all of their international locations across the globe. The locator will also work internationally to find any ATM Global Alliance machine.
Learn the full story here
Related Use Cases:
Recent Articles from ISM thought leaders:
Generative AI’s Unprecedented Adoption Cycle
The market for generative AI is ripe for unprecedented growth. Recent projections place its global value at a staggering $356 billion by 2030—a leap of 10x from where we are today. This scale of expansion is poised to reshape the…
Perplexity’s New Comet Browser Sparks Question: Will AI Replace Search Engines?
Recently, Perplexity unveiled Comet, an AI-powered browser poised to challenge Google’s stronghold. Much like Chrome, Comet aims to alleviate current user frustrations by embedding agent-like behaviors directly into many of our everyday digital tasks. It raises a question that many…
The Role of VR Headsets in a World of Smart Glasses
I had some folks ask what role VR headsets and goggles will play in the future if smart glasses become the dominant way people use XR and AR applications eventually. VR headsets and goggles will also become important in business…