From Digital Gucci To Blockchain Supply Chains: Retail’s Web3 Revolution

By Bernard Marr

From the early days of online shopping to the rise of influencer marketing, there’s no doubt the Internet has revolutionized how people shop and make purchasing decisions. Now that we are entering the next phase of the Internet–driven by the Metaverse, Blockchain and NFTs – there will be new opportunities for fashion brands and retailers to connect with their audiences and sell their wares.

Here are three opportunities that retail brands would be crazy to ignore:

Opportunity 1: Creating Digital-Only Products

Opportunity 2: Setting Up Shop In The Metaverse

Opportunity 3: Adopting Blockchain Technology

Want to learn more about how Bernard Marr thinks how these three opportunities will revolutionize the retail industry?