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Client Engagement

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ISM Announces its New Augmented Reality/Virtual Reality Strategy & Implementation Practice

February 19, 2021

Virtual Reality and Augmented Reality (VR/AR) will be the most disruptive technology for the next decade. Worldwide spending on VR/AR is forecast to accelerate out of the COVID-19 pandemic, growing from $12 billion in 2020 to $75 billion in 2024 to $1.5 trillion in 2030. Largest initial VR/AR applications will be in training & education,…

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digital hotel

Emerging Technologies Can Keep Your Digital Hotel Solidly Booked

February 11, 2021

Virtual gathering places for customers benefit from collaborative and immersive apps Our Forward-Thinking clients are leveraging private digital customer communities to foster engagement with their customers. These collaboration communities are built on software such as Telligent, Salesforce, Higher Logic, and others. They integrate tightly with your CRM system and data management platform. We like to…

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Customer Relationship Management

To Thrive During COVID-19 Recovery, Shore Up Your CRM Foundation

February 11, 2021

Three process pillars must be in place to steady your system Given that CRM systems are no longer a small-budget item, companies suffering from CRM system user fatigue need to get proactive about driving their systems’ success as the economy moves through COVID-19 recovery. Remember, your customers’ needs have changed and will continue to change…

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online communities

3 Ways to Enhance Customer and Employee Collaboration Post-COVID-19

July 9, 2020

Now is the time to harness all the tools of customer engagement It is no longer business as usual, as companies around the world are having to learn to adjust to the new normal resulting from the COVID-19 pandemic. Customer knowledge and enhanced customer collaboration are at the core of this new normal. Here are…

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Ways to Increase Customer Engagement

Proven Ways to Increase Customer Engagement

May 9, 2019

By Nick Rojas For this week, ISM will feature a Guest Blog Post from Nick Rojas concerning proven methods of increasing customer engagement Customer engagement is very important to a business’s overall success. As a business owner, it is paramount to have your customers engaged with your brand as much as possible. This is because…

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Data Analytics Excellence

Data Analytics: Case Studies of Success

December 17, 2018

by Barton Goldenberg Today there are more than 11 billion connected devices producing more than 8 zetabytes of data per year. In the next five years, the number of connected devices will increase eightfold, while the amount of data they produce will increase a staggering 22 times. This trend will only accelerate over time. Organizations…

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Data Analytics Case Studies

Using Data Analytics to Deepen Customer Engagement

December 3, 2018

by Barton Goldenberg Best-in-class companies have made data analytics a part of their DNA for a reason.  In today’s digital marketplace, the nature of the game has changed. The traditional sales model of cold calls, followed by lead qualification and product demos, is now complemented by social networks, online engagement, and education. It is the…

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