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CRM Magazine – Data Analytics Is Better, Easier, and More Critical Than Ever
February 9, 2019Successful companies have made data analytics a part of their DNA for a reason. To succeed, business decisions must...
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CRM Magazine – Customer Success Takes Engagement to the Next Level
July 20, 2018It should come as no surprise that there is confusion over what is meant by “customer success” and how...
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CRM Magazine – Your Customer Data Is Limitless and So Is Its Value
February 28, 2018Your company can either navigate the digital deluge, or be swamped by it. Having a sturdy data foundation now is...
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“Find Me, Know Me, Delight Me”: Why ‘Contextual Relevance’ Is Critical
February 5, 2018By Barton Goldenberg Are you providing key information to your prospects before they make their buying decision?…
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CRM Magazine – Make Your Customer Engagement a Closed Loop
October 18, 2017Choose channels, gather data, create profiles, analyze, deliver right message at the right time. Repeat… View the full article...
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CRM Magazine – Contextual Relevance Is Critical to Capturing Customers
July 28, 2017Customers want information relevant to them, served up their way… View the full article here.
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CRM Magazine – Four Big Barriers to an Integrated Customer-Centric Strategy
April 18, 2017Learn how to identify the top four challenges for a path of an integrated customer-centric strategy… View the full...
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CRM Magazine – Customer Experience Management: Give Your Customers the Experiences They Want
April 18, 2017Customer experience management needs to be at the vanguard of your strategy… View the full article here.