Posts tagged with ‘crm’

3 Ways to Enhance Customer and Employee Collaboration Post-COVID-19
July 9, 2020
Now is the time to harness all the tools of customer engagement It is no longer business as usual,...
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CRM’s Critical Role in Successful Digital Transformation
July 9, 2020
Putting customers at the center of your digital efforts involves sound CRM processes It’s no surprise most companies struggle...
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A Solid Data Foundation
March 6, 2020
More data has been produced in the last two years than in all previous history. And thanks to the...
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How AI is Impacting CRM (Already)
January 31, 2020
Artificial Intelligence (AI) is red-hot and for good reason. Coca-Cola is an example of a company that leverages AI...
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How Emerging Technologies Impact CRM: Spotlight on Artificial Intelligence (AI)
December 17, 2019
By Barton Goldenberg Artificial Intelligence (AI) is red hot and for very good reasons. Coca Cola is a shining...
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Sales Process Excellence
December 16, 2019
by Barton Goldenberg Process improvement is critical to maintaining a dynamic, growing, customer-focused business. Customers, the economy, business conditions,...
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The Impact of AI on CRM and Digital Transformation
December 16, 2019
By John Chan Artificial Intelligence (AI), defined as the intelligence demonstrated by machines is a key element of a...
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A Digital Transformation Framework – Part 1
April 23, 2019
In our experience, companies that have been successful in their digital transformation efforts employ an integrated framework, where data produced and...
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CRM Magazine – Customer Success Takes Engagement to the Next Level
July 20, 2018
It should come as no surprise that there is confusion over what is meant by “customer success” and how...
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The Benefits of CRM
April 26, 2018
By John Chan CRM has become a necessity for today’s organization. It is a technology and a process for...
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Since 1985, ISM has pioneered the design and implementation of customer-centric strategies in the areas of sales, marketing and customer service. The world’s best companies have recognized ISM as the leader in applying state-of-the-art technologies and techniques to drive customer acquisition, retention and growth.

Led by Founder and President Barton Goldenberg, companies, non-profits and government agencies will receive hands-on guidance from one of the most experienced teams in the world.