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A Digital Transformation Framework – Part 1
April 23, 2019In our experience, companies that have been successful in their digital transformation efforts employ an integrated framework, where data produced and...
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CRM Magazine – Customer Success Takes Engagement to the Next Level
July 20, 2018It should come as no surprise that there is confusion over what is meant by “customer success” and how...
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The Benefits of CRM
April 26, 2018By John Chan CRM has become a necessity for today’s organization. It is a technology and a process for...
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CRM Magazine – Your Customer Data Is Limitless and So Is Its Value
February 28, 2018Your company can either navigate the digital deluge, or be swamped by it. Having a sturdy data foundation now is...
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How to Make the Most Out of Your CRM System
February 22, 2018By Nick Rojas CRMs have tremendous potential, but many of the businesses that own CRM software use only a...
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“Find Me, Know Me, Delight Me”: Why ‘Contextual Relevance’ Is Critical
February 5, 2018By Barton Goldenberg Are you providing key information to your prospects before they make their buying decision?…
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2018 Key CRM Marketplace Prospectives
January 25, 2018By John Chan The CRM continues to evolve as new market forces are impacting the marketplace. Here is this...
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Key 2018 CRM Trend: Artificial Intelligence
January 18, 2018By John Chan As the old Greek saying goes “The Only Constant is Change”, so this saying is applicable...
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Why Your Business Needs a Mobile CRM Strategy
November 16, 2017By Nick Rojas Like everything in life, good business is strengthened by good relationships. Having as close a relationship...
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CRM Magazine – Make Your Customer Engagement a Closed Loop
October 18, 2017Choose channels, gather data, create profiles, analyze, deliver right message at the right time. Repeat… View the full article...
