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Customer Loyalty

digital customer community

Top 10 Reasons Why Companies are Turning To ISM To Build Their 'Digital Customer Community'

December 15, 2020

Below the top 10 reasons why companies are turning to ISM to build their Digital Customer Community.   Digital Customer Communities typically are private online digital communities that: Nurture Leads & Grow Sales Achieve Superior Customer Support Deepen Customer Insight & Engagement Increase Customer Satisfaction & Loyalty #10:      Digital Customer Communities allow you to leverage any customer…

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CRM

Shore Up Your CRM Foundation

November 23, 2020

GIVEN that CRM systems are no longer a small-budget item, companies suffering from CRM system user fatigue need to get proactive about driving their systems’ success as the economy moves through COVID-19 recovery. Remember, your customers’ needs have changed and will continue to change because of COVID-19; now more than ever, you need to engage with them in their…

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Private Digital Communities

Private Digital Customer Communities: Your Best Lead Nurturing Platform

January 31, 2020

By Barton Goldenberg How well does your company nurture its sales leads?  Prospects at all stages of the buying journey are interacting with your brand.  They’re visiting your website, attending your events and consuming your content. How do you keep them engaged and keep in touch with them as they progress down the sales funnel…

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Ways to Increase Customer Engagement

Proven Ways to Increase Customer Engagement

May 9, 2019

By Nick Rojas For this week, ISM will feature a Guest Blog Post from Nick Rojas concerning proven methods of increasing customer engagement Customer engagement is very important to a business’s overall success. As a business owner, it is paramount to have your customers engaged with your brand as much as possible. This is because…

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Private Digital Customer Communities

Private Digital Customer Communities: Your Best Lead Nurturing Platform

September 6, 2018

By Barton Goldenberg How well does your company nurture its sales leads?  Prospects at all stages of the buying journey are interacting with your brand.  They’re visiting your website, attending your events and consuming your content. How do you keep them engaged and keep in touch with them as they progress down the sales funnel…

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customer success

Customer Success – Sustainable Proven Value

June 7, 2018

by Barton Goldenberg Gone are the days when you can simply ‘push’ your product or service onto a customer. Product-driven marketing – messaging focused on features and benefits and promotional offers aimed at driving sales – is no longer effective. Features are easy to copy and offers are easy to match. Many companies have realized…

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Customer Retention

Could Customer Retention Be Your Biggest Opportunity This Year?

May 11, 2017

By Monika Götzmann For this week, ISM will feature a Guest Blog Post from Monika Götzmann concerning Customer Retention. When it comes to improving the performance of a business, the priority is often to increase the number of sales made and when attempting to do so, many companies place a focus on branching out and attracting new…

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