Customer Loyalty
Below the top 10 reasons why companies are turning to ISM to build their Digital Customer Community. Digital Customer Communities typically are private online digital communities that: Nurture Leads & Grow Sales Achieve Superior Customer Support Deepen Customer Insight & Engagement Increase Customer Satisfaction & Loyalty #10: Digital Customer Communities allow you to leverage any customer…
Read MoreGIVEN that CRM systems are no longer a small-budget item, companies suffering from CRM system user fatigue need to get proactive about driving their systems’ success as the economy moves through COVID-19 recovery. Remember, your customers’ needs have changed and will continue to change because of COVID-19; now more than ever, you need to engage with them in their…
Read MoreBy Barton Goldenberg How well does your company nurture its sales leads? Prospects at all stages of the buying journey are interacting with your brand. They’re visiting your website, attending your events and consuming your content. How do you keep them engaged and keep in touch with them as they progress down the sales funnel…
Read MoreBy Nick Rojas For this week, ISM will feature a Guest Blog Post from Nick Rojas concerning proven methods of increasing customer engagement Customer engagement is very important to a business’s overall success. As a business owner, it is paramount to have your customers engaged with your brand as much as possible. This is because…
Read Moreby Barton Goldenberg Gone are the days when you can simply ‘push’ your product or service onto a customer. Product-driven marketing – messaging focused on features and benefits and promotional offers aimed at driving sales – is no longer effective. Features are easy to copy and offers are easy to match. Many companies have realized…
Read MoreBy Monika Götzmann For this week, ISM will feature a Guest Blog Post from Monika Götzmann concerning Customer Retention. When it comes to improving the performance of a business, the priority is often to increase the number of sales made and when attempting to do so, many companies place a focus on branching out and attracting new…
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