Posts tagged with ‘digital strategy’

CRM’s Critical Role in Successful Digital Transformation
July 9, 2020
Putting customers at the center of your digital efforts involves sound CRM processes It’s no surprise most companies struggle...
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Customer Engagement Has a New Destination: The Digital Hotel
January 31, 2020
With disintermediation on the rise, and with more and more customers demanding digital access to companies, there is no...
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5 Building Blocks for Digital Transformation
January 31, 2020
Sixty-nine percent of decision makers use social media for purchase decisions. Ninety percent of buyers trust peer recommendations. Ninety-four...
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Digital Assessment – Sharing Best Practices
December 11, 2019
One of our long-time customers came to us recently requesting a Digital Assessment and guidance in the formulation of...
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Assessing Digital Sales Strategy
December 9, 2019
While most global oil and gas industry companies are leaders in petroleum and related engineering, few oil and gas...
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6 Steps in Digital Assessment Process
December 6, 2019
The Digital Dilemma: 89% of executives believe digitization will disrupt their business in 2019, yet < 33% of executives...
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Achieving World-Class Status NPS: Digital Initiative Success
November 22, 2019
Less than 1/3 of these executives believe that their digital strategy is correct. Many organizations are overwhelmed with how...
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5 Components of Digital Transformation
May 16, 2019
by Barton Goldenberg According to an IDC estimate, the spending on digital transformation initiatives will exceed $2 trillion in...
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Digital Transformation Building Blocks – Part 2
May 14, 2019
by Barton Goldenberg This continues our two-part series on ISM’s framework for digital transformation examining the digital transformation building...
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Digital Transformation: Getting it Right!
February 19, 2019
69% of decision makers use social media for purchase decisions. 90% of buyers trust peer recommendations. 94% of B2B...
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Since 1985, ISM has pioneered the design and implementation of customer-centric strategies in the areas of sales, marketing and customer service. The world’s best companies have recognized ISM as the leader in applying state-of-the-art technologies and techniques to drive customer acquisition, retention and growth.

Led by Founder and President Barton Goldenberg, companies, non-profits and government agencies will receive hands-on guidance from one of the most experienced teams in the world.