Posts tagged with ‘digital strategy’

5 Components of Digital Transformation
May 16, 2019
by Barton Goldenberg According to an IDC estimate, the spending on digital transformation initiatives will exceed $2 trillion in...
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Digital Transformation Building Blocks – Part 2
May 14, 2019
by Barton Goldenberg This continues our two-part series on ISM’s framework for digital transformation examining the digital transformation building...
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ISM, One of the 10 Most Promising Digital Experience Consulting Companies in 2018
February 9, 2019
Jan. 8, 2019 Press Releases BETHESDA, MD, Jan. 8, 2019 — ISM has been recognized as one of...
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Digital Ecosystems Will Recast the Global Economy
August 27, 2018
By John Chan With the immense changes brought about by digital ecosystems, the marketplace will reward the organizations that...
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A Recommended Approach for a Digital Transformation Effort
August 13, 2018
By John Chan A successful organizational digital transformation effort will necessitate numerous changes in an organization’s operating model. When...
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CRM Magazine – Customer Success Takes Engagement to the Next Level
July 20, 2018
It should come as no surprise that there is confusion over what is meant by “customer success” and how...
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Designing Digital Customer Experience Initiative Strategies
July 19, 2018
By John Chan With digital technologies transforming the marketplace, organization management must design digital customer experiences to deliver customer...
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The Advantages of Digital Business Strategies
July 12, 2018
By John Chan Digital technologies are now significantly affecting the global marketplace. A recent Forrester survey found that 89%...
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CRM Magazine – Your Customer Data Is Limitless and So Is Its Value
February 28, 2018
Your company can either navigate the digital deluge, or be swamped by it. Having a sturdy data foundation now is...
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CRM Magazine – Make Your Customer Engagement a Closed Loop
October 18, 2017
Choose channels, gather data, create profiles, analyze, deliver right message at the right time. Repeat… View the full article...
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Since 1985, ISM has pioneered the design and implementation of customer-centric strategies in the areas of sales, marketing and customer service. The world’s best companies have recognized ISM as the leader in applying state-of-the-art technologies and techniques to drive customer acquisition, retention and growth.

Led by Founder and President Barton Goldenberg, companies, non-profits and government agencies will receive hands-on guidance from one of the most experienced teams in the world.