Posts tagged with ‘Digital Transformation’

5 Components of Digital Transformation
May 16, 2019
by Barton Goldenberg According to an IDC estimate, the spending on digital transformation initiatives will exceed $2 trillion in...
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Digital Transformation Building Blocks – Part 2
May 14, 2019
by Barton Goldenberg This continues our two-part series on ISM’s framework for digital transformation examining the digital transformation building...
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A Digital Transformation Framework – Part 1
April 23, 2019
In our experience, companies that have been successful in their digital transformation efforts employ an integrated framework, where data produced and...
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Digital Transformation: Getting it Right!
February 19, 2019
69% of decision makers use social media for purchase decisions. 90% of buyers trust peer recommendations. 94% of B2B...
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Data and Analytics Maturity: The Foundation for Getting Digital Transformation Right!
February 14, 2019
By Barton Goldenberg and Mike Bender The amount of data an organization has available to understand their customer is...
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ISM, One of the 10 Most Promising Digital Experience Consulting Companies in 2018
February 9, 2019
Jan. 8, 2019 Press Releases BETHESDA, MD, Jan. 8, 2019 — ISM has been recognized as one of...
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The Positive and Negative Effects of IoT in Hospitality
September 6, 2018
by Kelly Potter For this week, ISM will feature another Guest Blog Post from Kelly Potter concerning the positive...
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Digital Ecosystems Will Recast the Global Economy
August 27, 2018
By John Chan With the immense changes brought about by digital ecosystems, the marketplace will reward the organizations that...
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A Recommended Approach for a Digital Transformation Effort
August 13, 2018
By John Chan A successful organizational digital transformation effort will necessitate numerous changes in an organization’s operating model. When...
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Designing Digital Customer Experience Initiative Strategies
July 19, 2018
By John Chan With digital technologies transforming the marketplace, organization management must design digital customer experiences to deliver customer...
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Since 1985, ISM has pioneered the design and implementation of customer-centric strategies in the areas of sales, marketing and customer service. The world’s best companies have recognized ISM as the leader in applying state-of-the-art technologies and techniques to drive customer acquisition, retention and growth.

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