By Barton Goldenberg A key aspect of Customer Engagement involves leveraging social insights stored in the customer profile and...
By Barton Goldenberg In the past few blog posts, I have described a Social CRM framework, have looked into...
By Barton Goldenberg In this blog post, I will explore how an organization can monitor and filter relevant insight...
By Barton Goldenberg The Social Media phenomenon is forcing organizations to build a more customer-centered focus. The use of...
Social CRM is the next wave in CRM: a breakthrough that drives value through deeper customer relationships and better...