Thought Leadership Blog

3 Customer Insights Using Online Customer Communities
June 21, 2021
By Barton Goldenberg Private Online Customer Communities are one of the most insight-rich sources of customer feedback. Whether interacting...
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VR/AR For Sales, Marketing and Customer Service
May 24, 2021
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Customer Engagement Using Digital Customer Communities
April 1, 2021
By Barton Goldenberg Digital customer communities create a dynamic customer engagement solution. These communities give your customers a place...
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5 Sales Use Cases For Using Digital Customer Communities
March 1, 2021
By Barton Goldenberg Digital Customer Communities are transforming the sales environment by having the capability to drive more sales...
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ISM Announces its New Augmented Reality/Virtual Reality Strategy & Implementation Practice
February 19, 2021
Virtual Reality and Augmented Reality (VR/AR) will be the most disruptive technology for the next decade. Worldwide spending on...
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Emerging Technologies Can Keep Your Digital Hotel Solidly Booked
February 11, 2021
Virtual gathering places for customers benefit from collaborative and immersive apps Our Forward-Thinking clients are leveraging private digital customer...
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To Thrive During COVID-19 Recovery, Shore Up Your CRM Foundation
February 11, 2021
Three process pillars must be in place to steady your system Given that CRM systems are no longer a...
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New Virtual Reality and Augmented Reality Strategy & Implementation Practice
February 9, 2021
Press Release (for immediate release) February 8, 2020 Bethesda, Maryland ISM Announces its New Virtual Reality and...
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VR Leveraged in Digital Customer Communities Enhance Customer Engagement
February 4, 2021
Our forward-thinking clients are leveraging private digital customer communities to foster engagement with their customers. These collaboration communities are...
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Top 10 Reasons Why Companies are Turning To ISM To Build Their ‘Digital Customer Community’
December 15, 2020
Below the top 10 reasons why companies are turning to ISM to build their Digital Customer Community. Digital Customer...
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Since 1985, ISM has pioneered the design and implementation of customer-centric strategies in the areas of sales, marketing and customer service. The world’s best companies have recognized ISM as the leader in applying state-of-the-art technologies and techniques to drive customer acquisition, retention and growth.

Led by Founder and President Barton Goldenberg, companies, non-profits and government agencies will receive hands-on guidance from one of the most experienced teams in the world.