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The 4 Key Components of Identity Resolution
September 13, 2018by Barton Goldenberg Knowing The Customer Is The Key To All Marketing Today’s customers and prospects engage with brands...
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Identity Resolution – The Key to Knowing Your Customers in the Digital Age
September 13, 2018by Barton Goldenberg Today, customers have almost limitless ways engage brands, using all kinds of devices across hundreds of...
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The Positive and Negative Effects of IoT in Hospitality
September 6, 2018by Kelly Potter For this week, ISM will feature another Guest Blog Post from Kelly Potter concerning the positive...
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Digital Ecosystems Will Recast the Global Economy
August 27, 2018By John Chan With the immense changes brought about by digital ecosystems, the marketplace will reward the organizations that...
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A Recommended Approach for a Digital Transformation Effort
August 13, 2018By John Chan A successful organizational digital transformation effort will necessitate numerous changes in an organization’s operating model. When...
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CRM Magazine – Customer Success Takes Engagement to the Next Level
July 20, 2018It should come as no surprise that there is confusion over what is meant by “customer success” and how...