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ISM Webinar – Channel Optimization

ISM Webinar: Channel Optimization (April 8)

Any company today that has not implemented a seamless multi-channel strategy (e.g., stocking distributors, agents/brokers, direct sales, indirect sales, contact centers, self-serve web, social communities) risks their own demise.

In this Webinar recording, Barton Goldenberg will discuss the optimal Channel Optimization techniques. You will:

– Learn why Channel Optimization is required to ready your organization’s distribution strategy for the future.

– Understand how Channel Optimization fits into an organization’s multi-channel strategy.

– Learn how Channel Optimization is critical to achieve a ‘lowest-cost-to-serve’ strategy that significantly impacts an organization’s profitability and maximizes the customer experience.

– Hear about the key challenges associated with achieving Channel Optimization.